Shift to Smaller, Fuel-Efficient Vehicles Hits Luxury Market, Too

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BMW and Daim­ler recent sales fig­ures show grow­ing sales of their small vehi­cle offer­ings and a decline in larg­er ones. Prof­it mar­gins are less on small vehi­cles so mar­ket shift will seri­ous­ly impact both com­pa­nies.





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