New Online Tool Aimed at Helping Dealers Sell Wholesale Units

- July 20, 2010

OPENLANE and Home­Net Auto­mo­tive entered into a part­ner­ship with short-term incen­tives geared to help deal­ers list and move their aged inven­to­ry on the whole­sale mar­ket. Deal­ers using HomeNet’s flag­ship prod­uct, the Inven­to­ry Online Inter­net Mar­ket­ing Suite, can pub­lish used-vehi­cle inven­to­ry on OPENLANE’s Open Auc­tion. Offi­cials con­tend the list­ings can assist these deal­ers in sell­ing their avail­able whole­sale vehi­cles to a nation­wide audi­ence of more than 25,000 fran­chise and inde­pen­dent stores on a 24-hour basis, sev­en days a week.