Impact of Hurricane Sandy on Online Automotive Shopping

- November 13, 2012

Article Summary
  • Dataium released new report detail­ing impact of Hur­ri­cane Sandy on online auto­mo­tive shop­ping
  • Pre­vi­ous trend in lead sub­mis­sions on auto web­sites start­ed to reverse course on Octo­ber 29, the day storm made land­fall
  • Immense dev­as­ta­tion caused by hur­ri­cane has pre­vent­ed North­east con­sumers from com­plete­ly return­ing to pre-hur­ri­cane car shop­ping lev­els
Significance of the Data
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