Insight from TrueCar.com highlights the major trends from November 2012 auto sales and looks into December 2012 auto sales.
Find out what TrueCar has to say.
- Industry sales increased a very healthy 15 percent compared to November 2011, resulting in a SAAR of 15.54 million, the highest since December 2007
- TrueCar estimates that the aftermath of Sandy contributed a minimum of 30,000 additional sales to November sales totals and those numbers will increase for December sales
- Nissan had the biggest sequential monthly sales (up 21 percent) and market share increase in November, surpassing Hyundai/Kia in the industry sales ranking for the month
- The gap between the Top 3 automakers in the U.S. narrowed in November, particularly with Ford coming within about 9,000 units of GM for the top spot
- Average transaction prices reached an all time high at $30,832. Chrysler had the highest ratio of incentives/ATP at 10.6 percent and Toyota had the lowest at 6.6 percent. Industry average was 8.2 percent, down from 8.6 percent a year ago
- December early forecast shows the month tracking at 1.43 million units, adding up to 14.56 million total units sold for 2012. TrueCar’s 2013 forecast is 15.4 million units
- Large trucks could have the highest unit sales in December since 2008 due to increased incentive spending by automakers