TrueCar Looks at Upcoming Year-End Sales

- December 10, 2012

Insight from TrueCar.com high­lights the major trends from Novem­ber 2012 auto sales and looks into Decem­ber 2012 auto sales.

Find out what True­Car has to say.

  • Indus­try sales increased a very healthy 15 per­cent com­pared to Novem­ber 2011, result­ing in a SAAR of 15.54 mil­lion, the high­est since Decem­ber 2007
  • True­Car esti­mates that the after­math of Sandy con­tributed a min­i­mum of 30,000 addi­tion­al sales to Novem­ber sales totals and those num­bers will increase for Decem­ber sales
  • Nis­san had the biggest sequen­tial month­ly sales (up 21 per­cent) and mar­ket share increase in Novem­ber, sur­pass­ing Hyundai/Kia in the indus­try sales rank­ing for the month
  • The gap between the Top 3 automak­ers in the U.S. nar­rowed in Novem­ber, par­tic­u­lar­ly with Ford com­ing with­in about 9,000 units of GM for the top spot
  • Aver­age trans­ac­tion prices reached an all time high at $30,832. Chrysler had the high­est ratio of incentives/ATP at 10.6 per­cent and Toy­ota had the low­est at 6.6 per­cent. Indus­try aver­age was 8.2 per­cent, down from 8.6 per­cent a year ago
  • Decem­ber ear­ly fore­cast shows the month track­ing at 1.43 mil­lion units, adding up to 14.56 mil­lion total units sold for 2012. TrueCar’s 2013 fore­cast is 15.4 mil­lion units
  • Large trucks could have the high­est unit sales in Decem­ber since 2008 due to increased incen­tive spend­ing by automak­ers
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