Reaching Serious Car Shoppers through CARFAX® Used Car Listings™

Greg Besson, Gen­er­al Man­ag­er at Rob­bins Nis­san in Hum­ble, Texas, under­stands that get­ting your used car inven­to­ry in front of “a lot of eye­balls” is very good for used car sales – and for mar­ket­ing ROI. Besson says that when he looks at CARFAX® Used Car List­ings™ as part of his media and adver­tis­ing buy, he knows that poten­tial cus­tomers are going to the site to look at Rob­bins Nis­san vehi­cles. As a result, he’s con­fi­dent that the site will per­form month in and month out.

As a CARFAX Advan­tage® Deal­er, buy­ers can eas­ily find your inven­tory using vehi­cle his­tory details on CARFAX® Used Car List­ings™. List­ings include many fea­tures such as:

  • No ads on the site dis­tract­ing shop­pers from your inven­to­ry
  • Link to CARFAX Vehi­cle His­tory Reports™ you run
  • Zero new car com­pe­ti­tion, as CARFAX.com fea­tures used cars only
  • Direct links that put used car buy­ers on your web­site
  • Mul­ti­ple ways to con­tact your deal­er­ship
  • Detailed month­ly reports
  • Vehi­cle price and descrip­tion and unlim­ited pho­tos

See all of what Greg Besson has to say about CARFAX® Used Car List­ings™ and the advan­tages for his deal­er­ship here. To get your inven­to­ry on CARFAX® Used Car List­ings™ today, call 888–788‑7715.

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