The Latest in Green Car Sales Trends – New and Used

by Jon LeSage, Edi­tor, Used Car Mar­ket Reports and Green Auto Mar­ket

Take a look at these new vehi­cle sales num­bers for August 2015, and used mar­ket val­u­a­tion rat­ings, for top sell­ing hybrid, bat­tery elec­tric, plug-in hybrid, and diesel vehi­cles sold in the US. We know that gaso­line and diesel prices have been down far enough to hurt these vehi­cle seg­ments on the new and used side. Clean diesel pas­sen­ger cars are being includ­ed in green car sales num­bers by var­i­ous sources – they’re not gaso­line engines (alter­na­tive fuel), and are high­ly fuel effi­cient. Here’s my take on what looks to be sig­nif­i­cant about the sales trends and what might be next…….

US Green Car Sales - August 2015





  • Toy­ota con­tin­ues to dom­i­nate the hybrid space – and the hybrid cat­e­go­ry con­tin­ues dom­i­nat­ing green car sales with the tra­di­tion­al Toy­ota Prius Lift­back lead­ing hybrid sales by far. The Prius is also get­ting top rat­ings for val­ue in the used hybrid cat­e­go­ry for the 2010 to 2012 MY ver­sions.
  • The Nis­san Leaf and Chevy Volt went back to rac­ing neck-to-neck in August, but that was the first time in a while that they’ve been this close in new vehi­cle sales. The Leaf has been far ahead of the Volt in sales this year, but it’s val­ue reten­tion con­tin­ues to be low.
  • The Tes­la Mod­el S con­tin­ues to dom­i­nate the elec­tric vehi­cle space in terms of new mod­el sales and used vehi­cle val­ue reten­tion. The BMW i3 is sell­ing fair­ly well for an elec­tric vehi­cle, and is con­sid­ered by NADA Used Car Guide and ALG to have strong used vehi­cle reten­tion.
  • Clean diesel pas­sen­ger vehi­cles make up a larg­er share of alter­na­tive fuel (non-gaso­line) than does all of the elec­tric vehi­cles – near­ly twice as many units sold. It’s less than half of hybrid sales, but has been tak­ing off with a lot of U.S. con­sumers in the past five years. One of the recent changes seen in the mar­ket has been the Ram Pick­up Diesel being launched and doing well in sales, now tak­ing the lead away from Volk­swa­gen.
  • Land Rover expects its first U.S. diesel vehi­cles, which will roll out this fall, will account for up to 20% of its sales for the two SUVs pow­ered by the next-gen diesel engines.

Hybrids – Top Five Sell­ers in August 2015

  1. Toy­ota Prius Lift­back – 10,450
  2. Toy­ota Prius C – 3,844
  3. Toy­ota Cam­ry Hybrid – 3,314
  4. Toy­ota Prius V – 3,119
  5. Ford Fusion Hybrid – 2,441

Best Used Hybrids –

  • 2011 Toy­ota Prius
  • 2010 Toy­ota Prius
  • 2012 Toy­ota Prius

Bat­tery Elec­tric – Top Five Sell­ers in August 2015

  1. Tes­la Mod­el S – 1,600
  2. Nis­san Leaf – 1,393
  3. BMW i3 – 792
  4. Volk­swa­gen e-Golf – 381
  5. Fiat 500e – 370

Best Used Bat­tery Electrics – NADA Used Car Guide/ALG

  • Tes­la Mod­el S
  • Toy­ota RAV4 EV
  • BMW i3

Plug in Hybrid – Top Five Sell­ers in August 2015

  1. Chevro­let Volt – 1,380
  2. Ford Fusion Ener­gi – 949
  3. Ford C-Max Ener­gi – 723
  4. Toy­ota Prius Plug In – 344
  5. BMW i8 – 210

Best Used Plug in Hybrids – NADA Used Car Guide/ALG

  • Porsche Panam­era S-E
  • Hon­da Accord Plug-in Hybrid
  • Toy­ota Prius Plug-in

Diesel – Top Five Sell­ers in August 2015

  1. Ram Pick­up Diesel – 4,093
  2. Volk­swa­gen Pas­sat Diesel – 1,991
  3. Volk­swa­gen Golf Sport­wa­gen Diesel – 1,977
  4. Volk­swa­gen Jet­ta Diesel – 1,820
  5. Volk­swa­gen Golf Diesel – 954

Best Used Diesel Cars –

  • 2013 Volk­swa­gen Golf TDI
  • 2013 Volk­swa­gen Pas­sat
  • 2012 BMW X5 xDrive35d


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