- Auto Remarketing Magazine
- Cherokee Publishing
- Just in case, you don’t know who Ron Smith is?
For openers, Ron Smith started publishing Auto Remarketing magazine in 1991 as a bi-monthly publication.
From the beginning, he focused the magazine on the used-car operations of franchised dealerships and then expanded its coverage to also include independent dealers.
Today the magazine is the leading media source in the used-car industry and is published twice per month with a circulation of approximately 45,000 industry executives.
In the last 26 years, Ron Smith has made an impact on not only how the image of used vehicle business is perceived by the industry and the public but how used vehicles are valued, marketed, and distributed in the automotive market place.
Ron has been and will continue to be a great visionary for the company, the industry, and the country. His track record as a terrific mentor is extensive. Even though Ron is not in editorial meetings these day or setting up the next conference, he leadership and publishing expertise remains a presence that keeps the Cherokee team & the readership focused on continual improvement
Here is what Ron Smith built and the legacy he leaves to the Industry:
In addition to Auto Remarketing, Sub Prime Lending, and corporate, Cherokee Automotive Group, Smith's other business venture includes S&A Cherokee, a full-service communications firm providing public relations services, graphic design, Web development, publishing and event planning.
In 2009 and 2010, S&A Cherokee was named to the Inc. 5000 list of fastest-growing private companies in America. In addition to his role as chairman of CAG, Smith will remain active in the overall operations of S&A Cherokee.
This man made a difference in people’s lives, trade publishing, and the auto industry while building a legacy of integrity, grace, and competence.
To really gain a profile and the measure of his contribution to the industry, listen to the recent podcast interview.:
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